Select Your Niche

Select your niche. It is very difficult to succeed in a crowded field. I have found that you can move more rapidly if you select a segment of that crowded field and become an expert in it. For example, the field of law is very crowded. A new attorney entering as a general business attorney will find slow growth. But a new attorney selecting a niche such as sports law will have the opportunity for rapid growth.

Search out that special growth segment in your field and become an expert. You will grow more quickly than you can imagine.

Excerpt from If I Knew Then What I know Now by Richard Edler.